Amazon has released impressive figures on the success of Prime Day 2024, which ended with record sales. More items were sold during the two-day event than on any previous Prime Day. Prime members worldwide benefited from millions of deals and saved billions in over 35 categories.
What particularly caught my eye was how Amazon used its cutting-edge technologies to support this mega-event. For example, over 80,000 Inferentia and Trainium AI chips were deployed to power services like the AI-powered shopping assistant Rufus. Over 250,000 AWS Graviton chips powered more than 5,800 different Amazon.com services - twice as many as in 2023.
These figures illustrate Amazon's willingness to invest in cutting-edge technologies to ensure a smooth and fast shopping experience for its customers, even during peak periods like Prime Day. The statistics also show how powerful the AWS cloud infrastructure is and how it can handle enormous amounts of data and traffic.